JTI recognizes the risks of smoking. JTI does not market its products to minors, and does not market its products in order to encourage anyone to take up smoking or to discourage anyone from quitting. JTI is committed to developing reduced-risk products, and to fostering accommodation between smokers and non-smokers.
Smoking is a cause of serious diseases including lung cancer, coronary heart disease, emphysema and chronic bronchitis. JTI supports efforts to advise smokers accordingly. Everyone should be appropriately informed about the health risks of smoking.
Smokers want to know what it is they are smoking. JTI provides information about the ingredients it uses in its products on this website. JTI also provides ingredient information when requested by governments, but asks that its trade secrets are respected and protected.
While the health risks of tobacco use cannot be completely eliminated, JTI is committed to the development of reduced-risk products that are acceptable to adult smokers.
Minors should not smoke and should not have access to tobacco products. This belief is central to JTI’s Code of Conduct, and to JTI’s marketing practices, operational policies and the way JTI does business. JTI is committed to playing a full role in youth smoking prevention, but ultimate success depends on all elements of society working together.
Many people have concerns about exposure to environmental tobacco smoke. All smokers should show consideration for those around them, and should not smoke when children are present. JTI advocates tailored, practical and effective solutions that separate smokers and non-smokers while accommodating the legitimate interests of both.
JTI is respectful of each country’s culture, norms, legislation and decision-making process. However, JTI has a right – and an obligation – to express its point of view regarding regulation that affects JTI’s products and the tobacco industry. JTI actively seeks open and transparent dialogue with governmental authorities around the world, and where possible, offers alternative solutions if issue is taken with a government’s proposed course of action.
Last updated on 2012-03-26