JTI’s market portfolio in Azerbaijan
Employees
Number of ongoing Community Investment projects
JTI has operated in the Azerbaijani market since 2007, with the Baku representative office of JTI Caucasus LLC formally established in 2013. JTI in Azerbaijan is the only company to hold Global Top Employer certification for nine consecutive years which is a reflection of our long-term commitment to the region. Since 2024, JTI’s global brands are also manufactured locally at Tabaterra’s facilities in Azerbaijan for export to Georgia and, positioning Azerbaijan as a regional production hub. We continue to invest in community programs and capability-building initiatives that support the development of the Azerbaijani economy.
We own some of the world’s best-known brands in the Azerbaijani market, including Winston, Sobranie, Winchester, and LD. Our portfolio brings together the rich heritage of tradition tobacco with the latest technical and scientific innovation in Reduced-Risk Products (RRP), including our latest Ploom AURA launch in Azerbaijan.
Our portfolio is designed to offer adult consumers quality and choice, from our iconic cigarette brands such as Sobranie and Winston to Ploom, our flagship heated tobacco system. Through Ploom AURA and its ecosystem, we are introducing the latest heated tobacco innovations to adult consumers in Azerbaijan, combining advanced technology with modern, contemporary design.
Aykhan Shikhlinskiy
Corporate Affairs & Communications Manager, Azerbaijan
For media inquiries please contact
Representative Office of
JTI Caucasus LLC
in the Republic of Azerbaijan