JTI Ukraine continues to demonstrate resilience and innovation, overcoming the challenges posed by the ongoing war. We remain committed to our mission, investing in the future and supporting the community. Here are some key highlights and achievements that reflect our ongoing efforts and impact.
Employees in total
Total investment in Ukraine to date
JTI Ukraine has demonstrated unwavering commitment to innovation, community support, and social responsibility, even amidst challenging times. As a key player in the tobacco industry, we continue to invest in the future while making a meaningful impact on the communities we serve.
Our traditional tobacco brands include Winston, Camel, Sobranie, LD, Monte Carlo, and Winchester. In 2024, we launched the Ploom ecosystem for heated tobacco products (HTS), introducing the Ploom device, Sobranie sticks, and accessories to the market. In 2026, we launched the next-generation Ploom Aura device and the EVO sticks brand. You may find more details about Ploom on our website.
Our dedication to giving back to society is evident in our continued support for charitable and community projects. Since 2022, the company has allocated over UAH 500 million to support its employees, communities and social initiatives. During these challenging times, JTI Ukraine prioritized supporting vulnerable groups, including elderly people, veterans, individuals with disabilities, and Ukrainians affected by the war. We ensured that those most in need received the help and resources necessary to navigate through adversity.
JTI Ukraine is among the 10 leading companies in the Ukrainian corporate equality index. Our company develops mental health support, inclusion, and barrier-free programmes. In 2026, we entered the Forbes Ukraine and robota.ua ranking of the 50 best employers for the second time and received the ‘Role Model of Care’ award. We have also been featured in New Voice's Best Employers ranking for several years in a row.
These achievements reflect our resilience, strategic vision, and deep responsibility to the people and communities we serve, even in the most challenging times.