Making the biggest difference where it matters most by identifying the areas where we can make the biggest long-term impact, while building the resilience of our business.
Through ongoing dialogue with stakeholders and rigorous assessment processes, we identify our most important sustainability priorities. Then we turn these insights into concrete action, embedding them into our business strategies.
We've built our strategy on what matters most. Through our Sustainability Impact Framework, we're turning the priorities identified by the materiality assessment into real action. And because tomorrow's challenges aren't the same as today's, we're always listening and adapting.
Our approach is to have regular materiality reviews, stakeholder feedback, impact assessments and performance tracking.
From a governance perspective, we receive guidance and oversight from the JT Group Board that approves all JTI sustainability targets and commitments, aligning JTI’s contribution to wider JT Group sustainability efforts (see JT Group materiality, governance and strategy). Our Sustainability Steering Committee guides strategy at the executive level, while our Operating Committees turn plans into action across business functions and the countries where we operate.
Guidance and oversight
Approval of all JTI sustainability targets and commitments
Alignment of JTI's contribution to the wider JT Group sustainability efforts
Guidance at executive level
Strategic oversight
Target setting
Guidance at operational level
Translation of sustainability priorities into actionable programs across the business functions and countries where we operate
These are the areas where we can make the most impact, but the scope of our sustainability initiatives is not limited to these.
These topics don’t paint the full picture. We're also investing in areas such as the health and safety of our employees, responsible sourcing, operational water and waste reduction or biodiversity. Want to see exactly how we're doing? Dive into our sustainability performance data to track our progress on every target.