Japan Tobacco Inc.(JT)(TSE:2914) announces that it will launch Ploom TECH+, a low temperature tobacco vapor product, and Ploom S, a high temperature tobacco vapor product, in its online store and Ploom shops in Japan.
These two new products are additional to Ploom TECH, currently on the market and highly popular among consumers for its features of no tobacco smoke smell and better usability. JT now offers the largest variety of tobacco vapor products in Japan to suit individual consumer preferences through the introduction of Ploom TECH+ and Ploom S, alongside Ploom TECH. The different heating temperatures provide specific product experiences to consumers. In the low temperature heating segment, Ploom TECH offers a clear taste, while the new Ploom TECH+ offers richer vapor and flavor to consumers. In the high temperature heating segment, Ploom S is suited to consumers who want to enjoy an authentic and familiar tobacco taste. […]